Founder + COO
Heather is an expert in accelerating the digital transformation of media and music industries through the creation of new streaming products and business models.
Over the past two decades, Heather led content acquisition teams for Disney's takeover of Hulu and the launches of YouTube TV, YouTube Premium, and YouTube Music, winning many industry awards for her leadership in the digital transformation of the TV and music industries. Sh also developed digital services on the content owner side in key executive distribution roles at CBS, Viacom and WMG.
In 2020, Heather founded Moosnick Media Consulting Group to accelerate revenue streams for global creator, sports, entertainment and music content. She is a frequent contributor on CNBC on the streaming landscape and currently sits on the board of directors for Leonine and Mediawan while serving as a senior advisor to Atwater Capital and KKR on strategic acquisitions in media/entertainment and music. Heather is also a Co-Founder of XALT/XSports (a Web3 interactive live sports platform in development) and the founding Chief Strategy Officer of NOWwith (a new social commerce platform for influencers).